Hiho, Hiho, it’s off to Blenheim I go! Instagram takeover

I’m very, very excited to be off to Blenheim today… well, I’m writing this on the Thursday night, but I’m off to Blenheim Palace International Horse Trials tomorrow (Friday), and I am very excited. I adore Blenheim- it’s one of my favourite events, and this year is a teeny bit more exciting…

Why is this year’s Blenheim Palace International Horse Trials more exciting than normal?

Well, not only have I been announced as an official Hiho brand ambassador (I mean, I am like a walking Hiho display most of the time as the Cherry Roller Bangle, Cherry Roller Necklace, Fairfax & Favor Charm, Foxtail and Snaffle Ring never leave my wrists, neck or hand!), but it gets better…

But it gets better…

Tomorrow, I will be doing my first Hiho Instagram takeover in this role. I have taken over Hiho’s Instagram before on a number of occasions, but as myself it seems a bit weird… and a bit exciting. And I’m really looking forward to it. I believe in Hiho more than I can express. I have been a fan of the company and the jewellery LONG before I started working for them, and have been actively promoting the brand and pieces, not just to the press and online world for years, but to my family and friends, and all over my social media channels.

And, in my view, that makes the difference

In my very humble opinion, a brand ambassador SHOULD love and wear the products that they are a brand ambassador for even when they’re not meant to…or they don’t have to. It should be interwoven into their own content as much as anything for the brand. Why? Because a brand ambassador should have a real affinity with the brand. I’m also relishing the opportunity to really get under the skin of the brand ambassador experience in a more public way. To try and test my theories first hand and to help better advise the influencers that I work with. Because if you don’t do it yourself, how can you?

Pop on over to Hiho’s Instagram page today and follow my story and posts from Blenheim Palace… it should be fun!