It seems like forever since I’ve blogged on my own site…and looking at the date of my last post, that’s very much the case! The truth is that I’ve been so busy working with my clients across various media that my own ‘stuff’ seems to have taken a bit of backseat – and for those snippets of news I want to share, I write on my Facebook page…so if you’d like to hear what’s going on with my lovely bunch of clients, the Rhea Freeman PR Facebook page is your best bet! I’m hoping and planning to do more blogs this year, but as they’re usually more in-depth and ramble on (!), they take a wee bit more time! Hope to see you on the RFPR Facebook page!

I would, however, like to take this opportunity to wish you all a very happy, healthy and successful 2016. I do think that people put too much focus on the ‘new year, new you’ idea. If you want to change, then just crack on! If you’re looking to improve your business, spread your message, increase your profits, get more people talking about you and what you do, don’t let a silly date stop you or, worse still, put so much pressure on you that you set yourself up for a fall and become completely demoralised! If you want to have a booming business by the end of the year, then don’t wait to start promoting yourself, and don’t set yourself huge goals without thinking how you’re actually going to achieve them. It’s just depressing if you don’t have a vague plan! You don’t need to spend the national debt on ads, you can start small by getting yourself organised on social media, filming yourself or your product and posting these clips, getting a tried and tested in a magazine. Setting little, achievable goals is more do-able, a hell of a lot easier, and forms a great foundation to build a more joined up campaign. So, if this New Year is all about building yourself a better, bigger business, remember that there are very few overnight successes…but there are many perceived overnight success stories that have come from years of hard work!